Jack and Suzy Welch wrote a great column in Business Week called, “The Difference Dignity Makes.” 
Not that I didn’t think Jack Welch was capable of this kind of thinking, but it is the first time my heart softened to him, and that I could agree with him whole-heartedly.
What reached out and touched me the most was that I felt so sad that they had to acknowledge more than once that some could read a focus on dignity as “soft” or “motherhood and apple pie.” I understand why this was necessary, and I wish we didn’t have to make those qualifying statements anymore.
When will we get that treating employees humanly and with respect is as hard as anything else that increases the bottom line. I think it’s importance is minimized for lots of reasons, not the least of which is that lots of people don’t understand why it works, or how to make it happen. That is a sad commentary on our own understanding of ourselves as human beings.
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